How Grocery Application from CodesGesture Team is providing City Start-ups a platform to grow?

How Grocery Application from CodesGesture Team is providing City Start-ups a platform to grow?

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CodesGesture Technology Pvt. Ltd. was established in 2014 in Gorakhpur city with the motive to make the city a Digital city. Our Motto is “Ab Har Koi Hoga Online” & “Hum Bnaenge Gorakhpur Ko Digital Gorakhpur”. Having a 7+ Years of Experience and have worked on over 1200+ Projects and Successfully Completed them have more than 1200+ Happy Clients.

We are your one-stop solution for any kind of Digital Need or Assistance. Our Services mainly are Website Designing, Software Development, E-Commerce Website & Application Development and Digital Marketing.

Many of you know about Website Designing, but in case you don’t know it then here it is. Website is basically a collection of Web Pages. We create all kinds of Websites here in CodesGesture. Offering creative websites for almost all kinds of businesses, Individuals, Corporates, Brands, Institutions, Organisations, Agencies and Govt. Projects etc.

We offer you the service of customized Software Development as per your business requirements. We provide Online Software so that it gets easy for our clients to manage their Business easily from any of their devices at any time. We provide Billing Software, School Management Software, E-CommerceSoftware, Restaurant Software, Hospital Software and many more.

E-commerce Website & Application

E-commerce (electronic commerce) is the buying and selling of goods and services online.

Ecommerce was introduced about 40 years ago in its earliest form.

Since then, electronic commerce has helped countless businesses grow with the help of new technologies, improvements in internet connectivity added security with payment gateway, and widespread consumer and business adoption.

COVID-19 Drives Ecommerce Growth.

COVID-19 outbreaks around the globe pushed consumers online to unprecedented levels. By May of 2020, e-commerce transactions reached $82.5 billion — a 77% increase from 2019. It would have taken four to six years to reach that number looking at traditional year-over-year increases.

Consumers have moved online to make purchases normally made in physical stores, such as food and household items, apparel, and entertainment. Many consumers say they’ll continue to use online storefronts even after the pandemic.

Grocery E-commerce

The Indian online grocery market is estimated to reach US$ 18.2 billion in 2024 from the US $1.9 billion in 2019, expanding at a CAGR of 57%. India's e-commerce orders volume increased by 36% in the last quarter of 2020, with the personal care, beauty and wellness (PCB&W) segment being the largest beneficiary.

Steps to start an online grocery business

1) Identify/decide delivery region

A major step in starting a grocery e-commerce business is identifying the delivery region or areas you will be serving. As fresh groceries or vegetables can be delivered to a limited radius of the delivery area, you need to plan accordingly to set up your office, warehouse or tie-up with local grocery shops to fulfil orders smoothly. 


2) Development of Website and App

This step is the backbone of the complete process of starting your grocery e-commerce store. Invest some time and thought into your goals and expectations for your agency. After the launch of your new site, we maintain a healthy relationship with you. Depending on how involved you are with the maintenance and publishing of content, we will assist you in your analytic reporting and ensure that your website is helping you reach your goals.


3) Arrangement of inventory / List grocers in the area and talk partnership opportunities

There are two ways to maintain inventory or stock, either you can keep your stock is ready in your warehouse or you can tie up with local grocery stores initially. The best way to start is by preparing a list of products (with their margins) you want to keep in the warehouse and accordingly, a tie-up with grocers who would be interested in this multi-vendor business model.

4) Develop local delivery system / Finalize delivery modules

As the grocery business relies on home delivery, sometimes it becomes a matter of concern. Many times same-day delivery options may not be possible due to the unavailability of vehicles which makes customers frustrated. Confirming the order and then not delivering the same will be the worst scenario. Presently, most of the established online grocery businesses are still using their funding capital to cover up the delivery charges.

5) Marketing / Customer Acquisition

You can easily market your online grocery store in a local newspaper, pamphlets, Bulk SMS, hoardings, door-to-door visits, society meetings and local SEO is also preferable.

Challenges in Uttar Pradesh

Challenges faced by Start-ups in running their E-commerce Business are

1. Managing Shipping, Delivery and Returns

Newcomers or start-ups in the e-commerce industry face a lot of challenges when it comes to a seamless flow of transactions after orders have been placed and paid for, shipping charges, on-time delivery or return policies may pose a serious threat to your business. Most shoppers also complain about the quality of products they are supplied after payment has been made, to stay in business, companies will have to go out of their way to provide their customers with the best services there is.

2. Staying Up To Date 

The trendsetters are the big brands, they are the ones who bring up innovations, create new ideas, then smaller companies have to catch up, which most times is capital intensive or just way above their reach. A new company looking to withstand the test of time in the e-commerce industry will have to do all it takes to catch up and stay up to date with the latest technological advancements such as mobile applications, multi-channel selling and automation, among others.  

3. Attracting the Perfect  and Potential Customer

Customers have a myriad of options to choose from these days. If they are looking to buy a handbag, they do some thorough research before finalizing on one. If shoppers have several options, how do you make sure they pick you? How do you go about finding that perfect customer that wants your product, at your rate and to the places you can ship?

Partner with us so that we can help you target your customers. Digital marketing is preferred over traditional marketing because they can target your ideal customer.

4. Choosing the Right Technology/Partners To Fix Your E-commerce Challenges

Choosing the right technology or partner will make or break your business. A retailer’s growth might be stunted because their technology is limiting them or because they have hired the wrong agency to help them manage their projects. 

There are a lot of aspects that need to be in place for a successful retail business, but a good technology foundation is crucial.

Here in CodesGesture we provide the best of all service to our clients and assist them as well.

Promotion tools are very necessary for all sized businesses. And Website Designing and Digital Promotion is the tool which is a low-cost tool to be viral around the neighbourhood. We are developing the Business Website, Software Development and Digital Promotion for the last 7 Years. Having 500+ Projects already processed. We are leading the market for Designing, Development and Digital Consulting Firm. Call Us at 9369070311936900493096280929509628092951

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