Latest Facebook updates for business pages shift the focus to utility?

Latest Facebook updates for business pages shift the focus to utility?

In the last 2 year Facebook becomes the largest platform to advertise their business .some particular small business totally depends on Facebook for advertising their products and services. Facebook has revamped Business Pages for greater utility.  More than just a meeting place for friends, Facebook has grown into a venue for businesses to market themselves through interaction with customers and self-promotion.  It’s a great platform to keep customers informed, develop brand identity, and broaden your reach. A customer becoming aware of your brand on Facebook without promotions. To compensate for the falling reach, Facebook has now redesigned their Business Pages. These pages will no longer be just a marketing tool, but a place for customers to gain actual utility from.

Here are some changes you can expect to see on your Business Page.

  1.  Tell about your story:

Facebook recently rolled out Stories to business pages, which provides another opportunity to showcase your brand and increase your business. Business Pages will also be able to use Facebook Stories to engage with their audience.  Once you enabled, your story then it will automatically be shared on Facebook. And it very profitable for small business to engage with their customers and gives them an opportunity to promote their brand.  Facebook Page Stories is a freeway let you share pictures and short video segments that bring your audience on a journey from start to finish for anything you might be working on or experiencing. This shares with your followers a meaningful look behind the scenes of your business

  1. Local Tab

Facebook has started it’s new local business listing to search and explore. Local bookmark Facebook tab can be very useful for small businesses as it will help relevant audiences discover them. It can even help circumvent the issue of declining reach as it offers businesses a new way to connect with their audience.

  1. A Call-to-Action button: 

A CTA button is a great way to drive people who visit your Page to take an action you care about, like booking a service or getting in touch with your business. Call to action buttons appears prominently at the top of your Page or at the bottom when viewing on your phone. The buttons are easy to add and can help you drive real business results. You can change your call to action at anytime

  1. Job applications tab will be introduced

If you want to hire any people you easily post job opportunities on your page at free of cost.  Potential applicants can see your job post on your Page in the jobs bookmarks and they can learn more about your business before applying so you get informed applicants.  A new job applications section will be introduced to help businesses with staffing. It can also be a new way to become more visible on Facebook.

It updates are will be very valuable for businesses competing in the competitive market. Because Facebook pages are excellent places to gather your customers, prospects, and fans to provide reviews, share opinions, voice concerns and offer feedback.

 

Promoting your business can be quite tricky. It’s recommended you go online because that’s the best method of reaching your audience. It’s the most affordable and effective communication channel. For more information related to business please contact us at [email protected] 9628092950, 9628092951. We provide you with better service because we understand all aspects of internet strategy but focus on design, development, and Digital marketing and Facebook promoting.

 So why are you waiting!!!! Going online created more opportunities for your business.

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